The event will run at the Docklands exhibition centre from November 1-3 and virtually from 8 -9 November 2021 respectively.
To access the physical event, pre-registration is required, as there will be no onsite registration this year.
The organisers said: “This is one of the sector’s first face-to-face shows, delivered safely and responsibly by a world exhibition leader, together with a brilliant online event.”
The physical event will feature traditional WTM elements such as the ministers’ summit, Responsible Tourism Awards, headline speakers, seminars, speed networking, and trends, Travel Forward – the co-located travel technology show.
Simon Press, WTM London’s senior director, said: “This year it is vital for us to meet face-to-face, to renew business relationships and forge new partnerships as we look to recover.
“We organised a very successful Arabian Travel Market [ATM] in Dubai in May – which was the largest face-to-face travel and tourism event in the world since the start of the pandemic.
“ATM combined a four-day in-person event with a virtual event a week later, and generated very positive feedback from participants.“The event shows how the hybrid format can offer the best of both worlds and support the industry in recovering, rebuilding, and reconnecting as quickly and efficiently as possible.”
Last year’s WTM London took place virtually for the first time in 40 years because of the pandemic.
By Lucky Onoriode George
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